Dr.J.Yamuna. “IMPACT ON CONSUMER PERCEPTION TOWARDS GREEN MARKETING IN FAST MOVING CONSUMER GOODS WITH SPECIAL REFERENCE TO CHENNAI”. Journal of the Oriental Institute, ISSN:0030-5324 UGC CARE Group 1 74, no. 1 (April 8, 2025): 709–715. Accessed April 24, 2025. https://journaloi.com/index.php/JOI/article/view/748.