Avinash Panda, Dr.B.C.M. Patnaik, Dr.Ipseeta Satpathy,. “Consumer Buying Behavior Towards Digital Marketing: A Review”. Journal of the Oriental Institute, ISSN:0030-5324 UGC CARE Group 1 73, no. 2 (July 30, 2024): 419–431. Accessed September 19, 2024. https://journaloi.com/index.php/JOI/article/view/146.