DR.J.YAMUNA. IMPACT ON CONSUMER PERCEPTION TOWARDS GREEN MARKETING IN FAST MOVING CONSUMER GOODS WITH SPECIAL REFERENCE TO CHENNAI. Journal of the Oriental Institute, ISSN:0030-5324 UGC CARE Group 1, [S. l.], v. 74, n. 1, p. 709–715, 2025. DOI: 10.8224/journaloi.v74i1.748. Disponível em: https://journaloi.com/index.php/JOI/article/view/748. Acesso em: 24 apr. 2025.