DR.ANIMESH BISWAS. The Rise of Omnichannel Retailing: Blending Online and Offline Experiences for Customer Satisfaction. Journal of the Oriental Institute, ISSN:0030-5324 UGC CARE Group 1, [S. l.], v. 70, n. 3, p. 33–62, 2024. DOI: 10.8224/journaloi.v70i3.38. Disponível em: https://journaloi.com/index.php/JOI/article/view/38. Acesso em: 19 sep. 2024.